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What Is Crypto Marketing And How It Differs From Traditional Marketing?
Blockchain technology has rapidly evolved over the years and its implementation in the cryptocurrency sector received broad recognition. With the technological advancements that the market makes, the use of blockchain technology becomes more and more important for both B2B and B2C companies. The blockchain sector is one of the fastest-growing markets, with an anticipated compound…
ICO Marketing
You have a great idea about a new blockchain product or service. You are forming a team. Some people are going to work on the fundament of the technology, some will have manager’s tasks, and in some moment you get to the marketing. Maybe you know some marketing specialists, but an ICO is a too…
Binance Smart Chain Is Eating Away Ethereum’s Market Share – Here’s Why
The rapid evolvement of blockchain technology in the past couple of years diversified the sector through many different platforms, such as centralized crypto exchanges and decentralized finance platforms. DeFi protocols offer enhanced flexibility to users and real project governance which lacks on most centralized exchanges and crypto projects. Ethereum Blockchain and DeFi A large portion…
All You Need To Know About Crypto Influencer Marketing
What is Influencers Marketing? Influencer marketing is one of the relatively new and emerging marketing channels. An influencer is an individual with numerous followers on their social media and social platform accounts. Among the most popular platforms on which influencer marketing can be delivered are YouTube, Twitter, Instagram, and TikTok. Influencers produce regular content to…
Blockchain 101: All You Need to Know About the Blockchain Technology
Words like Blockchain, ICO, cryptocurrency and smart contracts are creating a lot of buzz. However, some of them may seem somewhat misunderstood at times. But fear not, they are not rocket science. The blockchain technology is actually a combination of three basic and proven in time practices – cryptography, P2P networking and a framework, called…
How to successfully market your IEO
Initial Exchange Offerings (IEO) quickly became a preferred way for crypto startups to raise funds for their projects. However, starting a successful IEO, and securing funds for your project may seem a cumbersome task. First and foremost, you have to decide what type of fundraising mechanism your project needs. Despite their similarities, initial coin offerings (ICOs) have…

