You have a great idea about a new blockchain product or service. You are forming a team. Some people are going to work on the fundament of the technology, some will have manager’s tasks, and in some moment you get to the marketing. Maybe you know some marketing specialists, but an ICO is a too big challenge to leave it in a non-ICO related marketing people. Choose an ICO Marketing agency.
Outsource the ICO marketing to a dedicate ICO firm. They have specific experience that gives them an edge over the rest of the digital marketing companies.
A holistic approach of the ICO marketing agency
You want to find one, just a single marketing company that will do all the needed processes and task. But you have no time, resources and energy to contract one for paid ads, then to search for content writers, after that use talent management company to find YouTube influences and so on. You can find all that you need in one place. This will save you money and time.
Specializing in ICO marketing
ICO marketing agencies and companies are outperforming the traditional companies by a lot. They offer extra services that are very needed for your initial offer, list your ICO and register it or a token sale inside the right ICO listing platform. Or they can prepare a bounty program for you and so on. That way, your offer will be seen by the right audience of potentially millions of investors.
Knowledge
Another contrast with the typical digital agency, the knowledge. By focusing just on ICO, the new ICO marketing agencies get a lot more experience and specific knowledge than their traditional rivals. They get to know the channels for promotion, the new ways of promoting, collaborating with the right influences and copywriters.
Social Media advertising
There is no better way to build brand awareness. The information about your company and ICO will be shared through the right channels and will reach a broad audience. An extra benefit can be an ICO Bounty Program, which involves influencers and copywriters who will make noise and spread the word about the new cryptocurrency.
SEO
SEO is just as crucial for ICO as for any other company on the Internet. Proper optimization will bring organic traffic to your page.
Native advertising
It is a paid way, that is so well-written that it looks organic. Moreover, it perfectly blends in with the rest of the content in popular sites. It gives more value to the content and visitors will be more willing to trust it.
Paid advertising
Such an ICO marketing agency will know where it is allowed to advertise your ICO and optimize the campaign for maximum conversions. This can include content marketing, programmatic advertising, video ads, PPC and mobile ads.
Conclusion
When you are thinking to make the biggest bet in your life, be smart. Find the right partner. The one with the proper knowledge specialized in the area of your needs and with provable experience. Choose an ICO marketing agency which can give you all of that.
